German Sports-Gear Maker’s Sales, Profit Fell in Third Quarter Germany’s Adidas AG ADDYY 1.19% said Thursday it posted lower sales and earnings in the third quarter, losing traction against its main competitor, Nike Inc. NKE 0.62% The world’s second-largest sporting-gear and equipment maker said results were down because of the strong euro, among…
FRANKFURT—Adidas AG ADS.XE +0.19% has so far had a strong year as sponsorships of teams and individuals at big sporting events helped drive up sales and profit, but the world’s second-biggest maker of sporting goods behind Nike Inc. NKE +0.49% Thursday cut its sales forecast for 2012 because of further problems at Reebok. The German company acquired…